Monday, August 24, 2009

Jeans and Genes on Groupon

And now for a gentle laugh. Today's post from groupon.com had an ad for a local store selling blue jeans. There is often a humorous commentary associated with these ads, and this one struck my fancy: "Jeans are not to be confused with genes, the DNA components that contain cell-building information and hereditary traits. However, there is some overlap between the two. Here's a helpful Venn diagram to help you keep them straight."

By the way, if you are not familiar with Groupon, check it out as a prime example of Internet-based marketing. The retailer offers a discount deal in the city of your choice, but only if enough people sign up for it. The viral power is amazing, because after you sign up for something you want, you contact all your friends asking them to do the same so you can get the deal. Meanwhile, the retailer gets noticed by people with an affinity for his/her product or service, and gets a bundle of cash in prepayments. The folks at Groupon get some kind of fee. Everyone is happy.

2 comments:

Anonymous said...

I love Groupon. I've gotten some amazing deals on great things around Boston. Check it out.

Annie said...

Love this! Also, I hadn't heard of Groupon; thanks for sharing.

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