This is a blog by a former CEO of a large Boston hospital to share thoughts about negotiation theory and practice, leadership training and mentoring, and teaching.
Sad but true: I am at a company that has put up Facebook pages that employees cannot access on their work computers.
...On the other hand my company has a department with it's own Facebook page.Bill
Why are hospitals not considering developing a social online community for patients, administration, staff and doctors that keep the focus on listening to each other, hearing issues that each of these audiences deal with? These communities through collaboration can be powerful change agents that can help hospitals get through this remarkable opportunity to transform the delivery of care and improving the health of our communities. It would help staff understand how to interact appropriately on social media and give the patients a private arena to ask questions and share their concerns and support to similar patients.What is preventing CEOs and Marketing Executives from moving in this direction?
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