Dan Kennedy reports on a new newspaper/blog concept called BostonNOW. The idea: Bloggers sign up with this new newspaper-based and online journal authorizing them to reprint/republish the blogs. They sell ads. You get a cut of their profits.
Is this good news for newspapers, which have seen declining circulation? It seems to suggest that these folks think there remains a market for paper-in-the-hand media. But, like a no-frills airline that figures out how to reduce labor costs, there is little room in this new business for paid, trained reporters.
I guess this is a logical extension of the convergence between traditional and new media.
Hmm, I'd better sign up and see if they will direct my share of the profit to my hospital . . .