The chart above is from an article on CrunchBase about Facebook, showing the growth in subscribers since the service was opened up to the world beyond students. Amazing quote: "Facebook users’ passion, or addiction, to the site is unparalleled: more than half use the product every single day and users spend an average of 19 minutes a day on Facebook. Facebook is 6th most trafficked site in the US and top photo sharing site with 4.1 billion photos uploaded."
I became intrigued with the idea of using the Facebook cause feature as a possible fundraising tool for our hospital after I saw that a neighboring hospital had raised over $50,000 for one of its cancer programs in this manner. So last weekend I set up a cause, called Healing Music, to raise funds for our harp player and other musicians and sent a notice to some friends. It is has been fun to literally watch the viral marketing that results. I don't know if it will raise much money -- although it is a good cause and you should feel free to donate! -- but it is also an excellent way to inform people about a worthwhile feature of our hospital and to share a nice idea with other medical centers as well. (By the way, the fee taken by the people who run the fundraising application, less than 5%, is very reasonable, especially since it costs nothing at all to set up a cause.)
But, beyond this, the wall-to-wall conversations on Facebook can be really entertaining and illustrative of important cultural differences throughout the world. Here, for example, is a post-Super Bowl note from a Boston-bred relative to her good friend in New York:
You know what?! Fine. You won. Good playing. Catch a ball on your head and all that crap. But sending me an invite to join the "Giants fan club"? Not cool.